The Surging Success of Small and Home-based Businesses in Bahrain – Unlocking Growth in the Gulf Kingdom.
Easy and convenient shopping seems to be more attractive to everyone these days, and it is competing with original and unique commodities constantly because of the lesser effort required, But that’s slowly changing. Shopping is now easy and not streamlined for people that choose to shop from Insta- Businesses or online E-commerce stores. And here we’ve shed some light on how the changing era of digitalization has bought the comfort of shopping at home and Quality products together to provide you with only the best of both worlds.
Post Covid, the temptation to buy the familiar and consistent variety of products is slowly being taken over by the urge to find something contemporary or discover a trendsetting product.
When people are constantly craving unique and original experiences and commodities, these small home businesses are like a reflection of the country’s traditions, people, culture, and ideas. Big box stores and chains have streamlined the product variety today, but these local businesses bring just the right eccentric approach to products that make us look twice. Be it creativity or the extra effort they take while making the product, these local home businesses give you just the thing you’ve been looking for but something entirely new at the same time.
Nurturing new ideas and an individualistic approach is not the only benefit of small online businesses though, they support the local economy of Bahrain as well. Unlike the Brick-and-Mortar establishments, these Home-based Businesses can allocate their capital to reach out to a larger audience through the rich grounds of social media platforms like Instagram and Whatsapp whilst contributing towards Bahrain’s GDP as well.
With its rich history of entrepreneurial spirit and a strong heritage of financial resources, Bahrain’s economy grew 6.9 percent in the second quarter of 2022 to record the highest rate of growth in the past 11 years. Bahrain aims to be the hub for entrepreneurs across the region. Pushing for supportive regulation, low start-up costs, and establishing Siliji (Virtual commercial registration), have been a few steps taken by the government in the last few years. This relentless effort and ideal ecosystem for sustaining small online businesses make it one of the most sought countries for investment for SMEs.
Bahrain is revolutionizing to become one step closer to a digital economy while promoting its local community. There are a number of businesses operating on Instagram using the huge potential to boost product awareness. It is the perfect platform for small start-ups and Home-based Businesses.
Be it the unpaid social media marketing or the huge customer base without having to dedicate a big chunk of your budget, These local businesses have used their brand identity, unorthodox ideas, and a personal touch to show exactly what they are
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Achar it
Craving that homemade taste of pickles and jams from your childhood home? Achar it gives you just that memory wrapped in beautiful packing. A small home-based business, Achar it showcases a huge variety of pickles and jams grown at home and packed with the utmost care and hygiene. Their diverse, price-sensitive menu makes it difficult to choose, but they all seem to call on you. Check out their Instagram page to take a trip back on the memory lane
Caco
Little ice cream bites that bring water to your mouth every time you see them. Caco serves a box filled with dessert delight in the cutest bucket or box for any occasion or just another Tuesday. The perfect treat for anyone with a sweet tooth, these ice cream bites come in three varieties and an option to mix it all as well. Look at their Instagram page to see their heavenly pocket mix of chocolate and ice cream.
Freshly Scrubbed
A collection of natural and organic beauty products Freshly Scrubbed looks like the perfect place to buy environmentally friendly and skin-specific products. Their variety of sugar scrubs, oils, and skincare products are enriched with beneficial nutrients and are safe to be used on children or pregnant women too. Their Instagram page truly shows how they have managed to capture the best of natural ingredients to make only the finest products for your needs.
You’reNuts
Why should you have to sacrifice taste for health? You’re nuts seem to offer the perfect substitute for flour and butter for your homemade delicious cakes, biscuits, and bread. Their collection of Hazelnut, Pistachio, and Almond flavored Nut Butters aims to make your favorite familiar baked delicacy with a twist of unusual yet health-conscious taste. Take a glance at their Instagram page for an assortment of high protein, low carb jars of creamy nut butter.
Since the last few years, businesses have changed drastically not just in Bahrain but globally. The world is brought closer together and also shone a light on the diversity of small businesses and Home-based Businesses everywhere. The rise of using social media platforms to attract customers is one of the major reasons for this turn and Bahrain is one of the hotspots.
It is anticipated that in this decade with help of the enthusiasm and support from Bahrain’s government to promote more Home-based Businesses, consumers will continue to turn to virtual ways of shopping, and we look forward to adding more to this list.
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